Ladeja: Devon Harris v olimpijskem duhu narekoval ritem ob snemanju videa IBM Ključ do rešitev

sreda, 20. november 2013

Devon Harris v olimpijskem duhu narekoval ritem ob snemanju videa IBM Ključ do rešitev

Devon Harris, Keep On Pushing!

Ob IBM dogodku Ključ do rešitev, ki je konec oktobra 2013 potekal v Portorožu, smo se imeli sodelujoči priložnost vživeti tudi v nalezljiv olimpijski duh, ki ga širi Devon Harris. Ob snemanju videa (http://www.youtube.com/watch?v=qF_swZctyiE#t=20), v katerem smo želeli ujeti energijo dogodka, ki je združil več kot 700 obiskovalcev in povezal znanja, ideje, dobre prakse s skupnim imenovalcem "sprememinjanja na bolje tukaj in zdaj", je Devon poskrbel za
pravo eksplozijo pozitivne energije. Jamajčan, ki je s svojo ekipo v bobu uspel doseči nemogoče na olimpijskih igrah 1988, nato pa je kot kapetan bob ekipe tekmoval na olimpijadi še leta 1992 in 1998, je s filmom posnetem po tem prebojnem dosežku - Cool Runnings - požel svetovno slavo. Danes se Devon posveča fundaciji Keep On Pushing, ki jo je ustanovil leta 2006 in s katero zagotavlja praktiče rešitve za izzive, ki otrokom preprečujejo pridobitev izobrazbe. Je tudi motivacijski govornik na številnih dogodkih in ambasador organizacije Right to Play. Če smo ustvarjalci videa uspeli prenesti občutenje povezanosti in ustvarjalne energije, ki je prežemala druženje v Portorožu v format "gibljivih slik", preverite na http://www.youtube.com/watch?feature=player_embedded&v=qF_swZctyiE. Mi smo se imeli super. Dragoceno je imeti v ekipi tako "nalezljivo pozitivne" predstavnike kot je Devon. Kadar vam zmanjka zaupanja v to, da je nekaj mogoče, je Devon lahko odlično "zdravilo".

Ladeja:)

Rada se zbudim v vsak nov dan. Srečujem zanimive ljudi, prepoznavam priložnosti. Predstavljam tiste, ki me navdihujejo. Povežite se, sodelujte, soustvarjajte. Prepletajmo male zgodbe. Iz njih laho stkemo velike spremembe.

MSc Ladeja Godina Košir promotes new understanding, developing and managing of change in the field of Innovation, Communication and Branding. Focused on economical and social transformation of society she is co-working and co-creating with different stakeholders (entrepreneurs, NGO's, universities, multinational companies, government …) with ambition to empower new narrative that will support the social shift toward balanced society based on the principles of the circular economy. She challenges old business models, patterns and paradigms and acts as a mediator and integrator.

Ladeja has a bachelor's degree in economics and a master's in sociology. She is founder of Circular Change platform and co-founder of Giacomelli Media, Ltd. She is marketing expert with board knowledge and almost 20 years experience in strategic development of brands, translating business strategies into communication strategies and creating new business models. Strategic thinking, creative approach, storytelling knowledge and unique leadership are here strongest attributes.

She enjoys sharing her knowledge - she lectures at a number of universities' masters, leads workshops, moderates roundtables, contributes to professional meetings and congresses and advises company managers. She has been a member of different juries and program boards in the field of innovation and marketing and won several national and international awards for her creative work and for development of innovative business models.

Ladeja was executive creative director at Imelda Ogilvy and member of creative team at Studio Marketing J. Walter Thompson. In between she worked as an independent consultant. She was appointed Marketing and Sales Director at Delo, leading Slovenian news media company in 2010. She left Delo in 2013 to return to consultancy and joined Giacomelli media. In 2016 she established an international engagement platform for the circular economy - Circular Change.